Good to Great by James Collins

From Good to Great by James Collins is a staple in large corporations and small businesses alike all across the world. It is one of those books that states the obvious in a clear and compelling way, and inspires immediate inspiration. If you are like me, that inspiration will expire quickly!

Don’t get me wrong, it’s a great read. My challenge with the book is it talks about the benefits of focus, doing that one thing great. Well, more than one thing, to do everything great, and nothing mediocre. Indeed, most people know this to be true, but how do you summon the will power and discipline to deliver greatness in everything in life?

I didn’t think the book offered enough strategies on how to sustain greatness in the long run. I thought I talked about a lot of common sense things, although it’s hard to know what common sense is these days.